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Oh please. Obviously I mean companies that give 2 shits about PR and are trying to hit home runs, not weekend projects. Techcrunch is the most popular tech blo
by qeorge 17y ago
Oh please. Obviously I mean companies that give 2 shits about PR and are trying to hit home runs, not weekend projects.
Techcrunch is the most popular tech blog. If you don't care about it, you don't care about PR. Replace TC with Mashable, Engadget, Gizmodo, or whatever you like better, the point remains.
- jmathai 17y agoMissed my point. While TC gets on my nerves at times I like the site and they break news pretty well. I subscribe to their RSS - I'm not anti-TC. My comment was trying to state that people can get too caught up in their own world. For me, that's TC/Mashable/ect. Building a successful business (which I admittedly haven't done yet) does not require being featured on TC (or other) blog. Does it help? Of course. But it's got a finite value which you have to make sure you don't overestimate.
- qeorge 17y agoFair enough. I agree with you, I just thought the comments were a little nitpicky and came across as knee-jerk. Thanks for clearing it up.
- ubernostrum 17y agoOutside of what is, despite impressions, a very small regional niche, TechCrunch the biggest source of PR and exposure, and in fact isn't even on the radar for a lot of folks. One key to success is knowing your audience, and for many companies it's extremely unlikely that Arrington is a member of their audience. Those companies really shouldn't be worrying about going out of their way for sake of a blurb from him.