From what I understand, they're not planning to go into the low-carb-high-protein market, as there is already a giant protein powder industry out there to cover

From what I understand, they're not planning to go into the low-carb-high-protein market, as there is already a giant protein powder industry out there to cover that kind of need. I'd love to be wrong though, as I usually do 40P/25C/35F and I would LOVE to not have to spend a hours every weekend doing meal-prep, having to plan just how much food I need delivered, stuffing everything into tuppowerare etc. Would love to do something more enjoyable and useful with that time. Maybe I'm in a bubble, but I feel like there's an unmet need for healthy (arguably, powdered food is likely not in this category), quickly available, hassle free and nutrition-plan specific meals out there. I can't find anybody who addresses this need though. Idea for YC2016, please? :)