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Their entire ads platform is in the "enterprise space".
by hkmurakami 11y ago
Their entire ads platform is in the "enterprise space".
- toyg 11y agoYeah but it's a different sort of "enterprise space". They do a bit of "big data", a little of infrastructure (much-neglected Apps, which are mostly oriented to SMEs anyway) and ads. They don't sell a reporting package (i.e. THE enterprise tool), payroll, ERP, OLAP, consolidation tools... none of that. That's the real big-corp "enterprise" stuff, and they don't seem particularly interested in entering that space.
- hkmurakami 11y agoSo admittedly I was intentionally misinterpreting what you meant (Journalists must have a term for this since they do it all the time). I think we can both agree that "Enterprise" is too broad, vague, and context dependent. Is there a good collective noun that represents the "enterprise stuff" (mostly internal management tools but not exclusively so)? It'd be a useful term to have.