What economy? Some new or parallel economy that businesses want, that consumers have no use for. This data is almost always collected as a side effect of provi

What economy? Some new or parallel economy that businesses want, that consumers have no use for. This data is almost always collected as a side effect of providing a service or product that a consumer wants. That's the economy that exists, and that consumers want. The data collection is an annoyance inflicted on consumers, that business want to use to drag consumers into an economy that they have no use for. As the article describes, the data creates an unnecessary risk of data being mis-used (spamvertising) or sold (more spamvertising). The data can also be stolen, and the more it's sold the more it can be stolen, and the more it's stolen the more it can be sold. And stolen. And sold. Sell me a fucking toothbrush and leave me alone. If you can't make a profit selling me what I want, please go out of business.