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Why #NewSpotify is doing it right
- dukuls 11y agoAre there any other apps doings this kind of dynamic changes based on user information?
- andresirgado 11y agoAs for the moment Spotify is the only one I have spotted. I have also written an article about how Starbucks could achieve higher engagement with marketing personalization based on weather information (matching with device location). You can read it here: https://blog.onliquid.com/data-driven-awesomeness-2/ https://blog.onliquid.com/data-driven-awesomeness-2/ If anyone else knows of any other apps or companies doing the same thing, feedback is always welcome ;)