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I completely missed this - what did they do?
by aphrax 11y ago
I completely missed this - what did they do?
- wtallis 11y agoThey rushed several products to market, got tons of market share because they were setting performance records, and then they got basically all of the backlash when the bugs in the controllers and firmware started causing lots of drive failures. They also got in a bit of trouble once or twice for swapping out components with cheaper stuff that didn't perform as well. On the other hand, they were doing a great job of pushing the price/performance frontier so all the more reliable and more expensive drives that eventually made it to market still had to at least match OCZ's performance. That led to the very surprising situation where Intel basically withdrew from the consumer SSD market for a few years because they couldn't keep pace without sacrificing their QA standards.