"So when should you make business decisions? When you have the most information, when you're at your smartest: as late as possible." I disagree. You should mak

"So when should you make business decisions? When you have the most information, when you're at your smartest: as late as possible." I disagree. You should make decisions when you have enough data and enough understanding to draw a conclusion. For example, gather data for 1 week to figure out where the pedestrians walk (instead of waiting 1 year for the conclusion to be apparent). Gathering data is more work, but for a business it can be very valuable to decide quickly and correctly (first mover, customers won't have to wait 1 year etc.)