Samsung and LG are both chaebols and it's not like Hyundai will step up to the plate and challenge either of those two. And as another Korean, have to agree on

Samsung and LG are both chaebols and it's not like Hyundai will step up to the plate and challenge either of those two. And as another Korean, have to agree on how superficial Koreans can be. It just never made any sense how conformity and outward displays of success became so important culturally. It's tough for me to ever associate with other Koreans given these are literally the opposite of my own personal values, but I always have to wonder what some of the advantages or insights such a culture might have that I'm missing. Doesn't matter how much Korean I speak or read or even write... I just can't get it to gel with me. It's like reading the Bible for me and an atheist.