I personally am aware of more matching challenges and capping grants that are as I say "genuine". You make a good point, perhaps their efficacy is more aptly m

I personally am aware of more matching challenges and capping grants that are as I say "genuine". You make a good point, perhaps their efficacy is more aptly measured on the outcomes of the major donor. However, it's still a commonly held belief in resource development and fundraising that a match is a very strong motivator to give. This is a good start to determining how true that is. The OPs suggestion of heavily studying your own matching strategy and running different types is good advice (though maybe not 100% practical).