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Apple philosophically isn't interested in making money. That's a byproduct. How does this further Apple's goals of making better products? Does Greece have infr
by jkestner 11y ago
Apple philosophically isn't interested in making money. That's a byproduct. How does this further Apple's goals of making better products? Does Greece have infrastructure to invest in, like lithium or silicon?
> Unless Apple starts building cars -- or perhaps spaceships -- it will keep accumulating cash.
Yeah, I think both of those are more likely than bailing out Greece.
- jmhobbs 11y ago> Apple philosophically isn't interested in making money. I'm pretty sure their board is interested in making money.
- S4M 11y ago> Apple philosophically isn't interested in making money. That must be the most fanboy statement I have ever read.
- usefulcat 11y ago> Apple philosophically isn't interested in making money. If that were true, why not lower their prices, thereby making their products affordable to even more people? With their huge margins they could certainly do it and still remain solvent or even profitable. Apple is, at a very fundamental level, not different than every other successful corporation: they are machines for producing profit. Anything else they happen to produce--products, services, jobs, pollution--is a by-product of that primary function.
- jkestner 11y agoPerhaps I could've parsed it more carefully ("Apple isn't interested in making money for money's sake"), but I specifically said 'philosophically', based on what the top two executives say. Ive: http://betanews.com/2014/11/15/jony-ive-says-apples-doesnt-aim-to-make-money-hits-out-at-those-who-copy-designs/ http://betanews.com/2014/11/15/jony-ive-says-apples-doesnt-a... Cook: http://www.forbes.com/sites/stevedenning/2014/03/07/why-tim-cook-doesnt-care-about-the-bloody-roi/ http://www.forbes.com/sites/stevedenning/2014/03/07/why-tim-... I suppose I'm a fanboy if I take them at face value (and I don't totally), but they wouldn't be the first ones to believe that profit is not the purpose of business: http://mikenormaneconomics.blogspot.com/2013/03/william-cohen-purpose-of-business-is.html http://mikenormaneconomics.blogspot.com/2013/03/william-cohe... The old thing about lowering their prices - Apple wants that money in part because of institutional paranoia dating back to the 90's tailspin, and in part because big new things like cars can take a lot of capital expenditures even by Apple's standards. Buy a $30billion company or two like Tesla, pretty soon you're talking about real money.
- phatfish 11y agoUgh, the only reason Apple have so much cash is because of the ridiculous mark up on their products. Now i can understand that there are other reasons for inflating the price of your products other than pure profit. Making them feel more exclusive than they really are being the main one (Apple is after all fast heading towards being luxury fashion brand). However if Apple is not interested in "making money for money's sake" why don't they clean up their supply chain, or stop fixing prices? Tim Cook and whoever that other guy is are clearly deluded if they think anyone will believe that sort of rambling.