> The best — maybe the only? — real, direct measure of “innovation” is change in human behaviour. It just goes to show you - even if it's not a "new" product (

> The best — maybe the only? — real, direct measure of “innovation” is change in human behaviour. It just goes to show you - even if it's not a "new" product (group chat existed before) - really understanding an area and making the best product in a vertical is innovation. Every time I hear "don't compete, make something new", I think about the fact that before Google, there was Alta Vista. Before Facebook, there was Friendster and Myspace. If a product us enough of an improvement for customers to spend time and money on it, it's successful. That simple.