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Read "The Social Animal" by Elliot Aronson.

• deleted 11y ago
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  • MichaelCrawford 11y ago
    One of his graduate students was my instructor for Social Psychology at UC Santa Cruz. Apple has - or at least had, in the mid-nineties - an internal discussion board which permits complete anonymity. I was the only participant who used his real name. I once offered to lend my own copy of The Social Animal to any Apple employee who would read it. My reason for doing so was that I observed many of my coworkers experiencing or exhibiting the kinds of things discussed in his chapter on self-justification. No one took me up on my offer. Not even one.
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