4 ms·...but then why use bitly?by jMyles 12y ago...but then why use bitly?downandout 12y agoBecause its unlikely that you own a domain that short. They also own j.mp ...a 1 letter domain. Good luck getting one of those on your own :)eli 12y agoYou could probably get a complete URL of equal or shorter length though because your new shortener domain could start counting from single-digit IDs again. Bit.ly is up to 7 characters.notfoss 12y agoThere is v.gd, run by the is.gd people.