3 ms·
That's not how those ads work. Repetition in the right amounts breeds familiarity and comfort so that when you're out there looking for a new car, you're primed
by jkestner 12y ago
That's not how those ads work. Repetition in the right amounts breeds familiarity and comfort so that when you're out there looking for a new car, you're primed to consider a Porsche. It itself is not the trigger that'll make you hit a button and buy it.
https://en.wikipedia.org/wiki/Effective_frequency https://en.wikipedia.org/wiki/Effective_frequency