their insentive is that they are purveying a platform. What made dos and windows great was anyone could write for it so everyone did and they had all the apps.

their insentive is that they are purveying a platform. What made dos and windows great was anyone could write for it so everyone did and they had all the apps. Windows and dos suck, but if you wanted to work or play games, you bought the platform anyway because all the app were for it. Customers are like sheep and go where the best apps are, not the best platform. Apple sells a platform. We create the apps. They want the best apps they must open it up so we create the best apps for them. If its easier to develop my app for another platform, I will. They make money off selling the phone. That apps sells the phone, not the other way around.