4 ms·
The most likely buyer will be Tripadvisor or Priceline. They both are flush with cash and Tripadvisor has been aggressively getting into the restaurant review s
by calbear81 11y ago
The most likely buyer will be Tripadvisor or Priceline. They both are flush with cash and Tripadvisor has been aggressively getting into the restaurant review space and has much broader penetration abroad in all the places Yelp isn't at. Tripadvisor also bought reservations tool LaFourchette and Yelp could be a way to get more into the US game.
Priceline owns OpenTable and Yelp could be an interesting way to build out more reviews and get more restaurants using OpenTable.
- dogma1138 11y agoThat makes quite a bit of sense also, tho restaurants only make a small fraction of Yelp's total reviews, yes they are the biggest single category but they are not anywhere close to being a majority. I still think that it makes more sense for a C2C/B2C group to buy them which aren't focused on specific industries, and i do see Chinese and Indian tech/business giants aiming to own western companies a core strategy for their future.
- pbreit 11y agoI'm not sure if they are more than 50% but restaurant reviews are definitely way more than a "small fraction".