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Perhaps the difference is the fact that in this case, the site owner gets to choose the exact words that are linked. With traditional in-text advertisers the si
by Coax 17y ago
Perhaps the difference is the fact that in this case, the site owner gets to choose the exact words that are linked. With traditional in-text advertisers the site owner doesn't have that control.
- ryanwaggoner 17y agoActually, from this description, it sounds like any sports team names are linked. So I guess you have control in the sense that you know that if you type the name of a sports team, it'll get linked. I still think it's essentially the same thing. So from a blogger’s perspective, adding a few lines Atma JavaScript gives their site a new feature and an additional revenue stream.