True. I just suspect that it's closer in terms of technical complexity to growing tomatoes or selling tomato sauce than it is to making beer. And, yeah, I'm s

True. I just suspect that it's closer in terms of technical complexity to growing tomatoes or selling tomato sauce than it is to making beer. And, yeah, I'm sure a lot of investors will jump at the chance to invest in the "Prego" or "Classico" or even "GardenFresh" of pot. But I also suspect that if tomato sauce was $100 a jar, there would be a much more robust community of homegrowers. I just find the economics/incentives fun to think about.