3 ms·
For customer acquisition, your chances of engagement with a new user are ~50x higher on mobile web than an app.
by paulirish 11y ago
For customer acquisition, your chances of engagement with a new user are ~50x higher on mobile web than an app.
- parkovski 11y agoYou don't pick one or the other. The original iPhone only supported mobile web, and now it has apps, and they've been pretty successful, so I don't think it's worth arguing against that anymore.