It strikes me that Youtube compete in several different distinct markets... * Camcorder like footage of friends and family (competition with Facebook). * Musi

It strikes me that Youtube compete in several different distinct markets... * Camcorder like footage of friends and family (competition with Facebook). * Music videos (requires expensive licencing deals, competition with Spotify etc). * TV/Films (competition with Netflix, Hulu etc). Youtube has just turned into infrastructure rather than a service or community. It is more like a piece of the OS that is massively useful in a general sense, but not tuned to a particular use. The underlying technology (video that works) is just not special any more. Without help from Google maybe they would have focused on one market and becoming something different.