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Very interesting. There is a very good interview with Chad about the wild ride: https://www.youtube.com/watch?v=l56Hw5H-DEI https://www.youtube.com/watch?v=l56H
by bachback 11y ago
Very interesting. There is a very good interview with Chad about the wild ride: https://www.youtube.com/watch?v=l56Hw5H-DEI https://www.youtube.com/watch?v=l56Hw5H-DEI He talks quite a bit about their situation then.
Not many startups go from 0$ to 1.65B$ in 22 months.
Jason did not mention that Google itself was not a real business for a very long time. Are there good writeups of how Google managed to crack the biggest jackpot in business history with AdSense? Sure this experience taught them the lesson which they applied here. In poker terms it's like a draw to the nuts.
- jasode 11y ago>...of how Google managed to crack the biggest jackpot in business history with AdSense? To clarify, it was AdWords, not AdSense. AdWords (2000) was the original monetization strategy and is still the #1 contributor to revenue and profits today. AdSense (2003) came later. It's easy to get AdWords and AdSense mixed up because both brandnames are nondescriptive. Both AdWords & AdSense are based on "keywords" and both "senses" or "tries to make sense of" page content to generate relevant ad links.
- devonkim 11y agoIIRC, Google bought AdSense from a kid, and when integrated with their search it finally took off monetarily. Note that AdWords != AdSense either. I've got to admit that most acquisitions I've seen hardly result in an actual revenue increase all that quickly. At least Google is a mixed bag when it acquires as opposed to many others that pretty much as a rule have acquisitions that barely replace the value lost in other lines of business.