This is very clever! They're trying to increase demand for batteries independent of sales of vehicles, thus driving the economics of battery cost down and drivi

This is very clever! They're trying to increase demand for batteries independent of sales of vehicles, thus driving the economics of battery cost down and driving their vehicle prices down as a result. Get more batteries out there in different forms and use that demand to make the rest of their portfolio more affordable. Very rational strategy! Let's see what demand is like for their battery products.