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I would guess they calculate shipping cost on 'per phone'. 14 hour flight from China would cost give or take $300,000 on a large cargo jet. If a plan can pack
by pcurve 12y ago
I would guess they calculate shipping cost on 'per phone'.
14 hour flight from China would cost give or take $300,000 on a large cargo jet. If a plan can pack in 300,000 phones, the cost of shipping would be $1 / phone for a product that costs $800. If they sell 250 million phones per year, it's $250 million in air freight cost for iphones. Even if we are generous and pretend margin for air cargo business is 20%, Apple would say maybe $50mil/year by operating their own fleet.
- thedogeye 12y agoEBIT margins of a well run freight forwarder are closer to 5%, so this looks aggressive. And it's so far outside their core competency, to save even $50M that'd be a big risk to take.