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I thought secret was a really, really cool idea. I downloaded the app and played with it for a few days. After the hype died down, the app was almost 100% about

I thought secret was a really, really cool idea. I downloaded the app and played with it for a few days. After the hype died down, the app was almost 100% about sexual fantasies, coming out of the closet, and having been beaten/molested as a child. I can't be sure, but it seemed to me that the "upvote/like" mechanism boosting posts to the top (with no validity required) turned Secret into an enormous, "Who can say the most absurd clickbait thing" contest. It got tiring, and I deleted the app. Having talked with a few other people about Secret, they said the same thing.

dguaraglia 12y ago
This was exactly my experience, even before the hype died down. 99% of the posts were from my gay friends (and friends of friends) talking about some sexual fantasy or sexual encounter. It was simply not compelling content, so about two weeks in I deleted it. I wonder if there was something in the marketing or the initial group of people that created some zeitgeist that eventually killed the idea? I'd be interested to know if they actively made some effort to try and get out of that rut.