Hmm, I don't like this name, it's still trying to be something special. I surmised from the chatter until now that Edge would be called "Internet", "My Interne

Hmm, I don't like this name, it's still trying to be something special. I surmised from the chatter until now that Edge would be called "Internet", "My Internet", or "Browse" or some other non-program entity thing. And quite frankly, that made me shiver a bit for Firefox and (less so) for Chrome. See, what if Microsoft plain-wrapped their browser, made it seamless and ubiquitous? Perhaps this is what they were envisioning with the original Active Desktop style integration? (And no, I'm not talking about Metro tiles, blurgh.) A successful plain-wrapped browser is like an unstoppable ideology for me, there's no name to put to the enemy. Internet Explorer could be demonized - it had a marketdroid-crafted icon, it had a NAME. I honestly can't conceive of what such a plain-wrapped browser experience would look because I like having multiple browser windows and I like tabbed browser windows. It does need to work something like an application, at least for me. For that matter, we can't continue Fisher Price'ing up our user experiences, apps like browsers need to be productivity focused and not cater to the 3 year olds and other neophytes. That Metro Internet Explorer browser experience in Windows 8 was a joke. Take up way WAY less screen real estate with the browser chrome, cut it out with hip, annoying animations, show me my information and be quick about it. I feel the PRODUCT NAME needs to go - Edge needs to fade away and just be there in the background as a vaguely recognizable, essential, but rather bland and uninteresting part of the overall computing experience. If Edge did fade into the background and become this trusty thing with its own signature user experience and pleasant signature flourishes or painting style or whatever, then it would more easily make the jump to new devices, autos, televisions, billboards, etc. The exact same bland, trusty experience would be expected everywhere. I feel egos probably drove this naming decision. Oh well, already stumbling out the gate; a visionary needs to wrest control. Hopefully not another opportunity for meaningful change squandered.