Some risk is good but too much risk is just plain stupid. You have to gauge the situation and make a calculated guess. Take software development for example. Go

Some risk is good but too much risk is just plain stupid. You have to gauge the situation and make a calculated guess. Take software development for example. Going dark (i.e. without customer feedback see http://www.dynamicalsoftware.com/news/?p=61 http://www.dynamicalsoftware.com/news/?p=61 ) risks your application's relevance but it is necessary or you will never get any coding done.