tldr: Products that solve enterprise problems can't always be scaled down, because the low end of the market might not have the problem in the first place. In

tldr: Products that solve enterprise problems can't always be scaled down, because the low end of the market might not have the problem in the first place. In my mind, PVS Studio is the perfect product for a freemium model. I don't know enough about it to say what functionality should be put behind a paywall (maybe a limit on the number of lines of code it can analyze?) but it seems one of those things where you can create demand at the high end of the market by giving the product away at the low end. If people learn to use it on their hobbies, they'll ask to be able to use it at work too.