After just reading a book cover to cover yesterday, I'm not really impressed by the article, I read a bit and then all these large bold and italic things starte

After just reading a book cover to cover yesterday, I'm not really impressed by the article, I read a bit and then all these large bold and italic things started popping out of the text haphazardly in the middle of my flow. From there i skimmed a bit and stopped realising it was a boring article, if not a little bit whiny. In other words I can't really blame him for jumping to twitter midway through the author obviously wanted to break the text up in such a way it was easy or encouraged to do so.