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Honestly, most of these trendy landing pages look the same to me. I have to scroll/click to get any information other than a generic, marketing heavy one-sente
by barnacs 11y ago
Honestly, most of these trendy landing pages look the same to me.
I have to scroll/click to get any information other than a generic, marketing heavy one-sentence description, while most of the space on my screen is wasted.
Something off the top of my head for comparison:
http://www.ultravps.eu/en/ http://www.ultravps.eu/en/
From this page, I know immediately what they're offering, for how much, why choose them, who they are, how to reach them AND they still have room for fancy images and useless marketing stuff (testimonials). And I didn't even have to scroll or click anything.
- tlogan 11y agoI 100% agree. The landing page is elevator pitch: explain which problem you solve, how you solve it, some reason to believe, and call for action. And use terminology used by target market.