> There's just no way to get that many people to opt into something else Not in one day. It's always a process. And with a system like iWouldDo.it, you "switch

> There's just no way to get that many people to opt into something else Not in one day. It's always a process. And with a system like iWouldDo.it, you "switch hypothetically" (using a pledge with a condition) and when your condition is met (i.e. "Alice, Bob and Chris are ready to switch, too"), you switch for real. Which results in other peoples' conditions being met, which makes them switch as well, etc. etc.