2 ms·
Reminds me of when German politicians were told by their advertising agencies that they should try to copy Obama's success in social media. Resulting in a ton
by pluma 12y ago
Reminds me of when German politicians were told by their advertising agencies that they should try to copy Obama's success in social media.
Resulting in a ton of cringe-worthy YouTube videos and managed twitter accounts and Facebook pages for politicians who think the Internet is "new" and still print out their e-mails.
For some reason European politicians talking about technology is often a lot like parents trying to come across as "cool" to their teenage kids. It just doesn't work and is a humiliating and disturbing experience for everyone involved.
There are some who get it right, mind you, but generally those in charge simply don't care about technology and see no reason to educate themselves (other than by listening to lobbyists who offer them shrink-wrapped opinions and soundbites).