This particular approach is strictly a Sky (UK) thing, although I believe that Sky in other countries (e.g. Germany, Italy) adopt a similar technique. UK cable

This particular approach is strictly a Sky (UK) thing, although I believe that Sky in other countries (e.g. Germany, Italy) adopt a similar technique. UK cable operators don't sell commercial subscriptions to premises, so the pint glass doesn't apply, although the surprise numbers are still present, to catch any unauthorised streaming.