Right now, you can avoid that fate by unticking one checkbox. I'll start caring when that checkbox disappears. But even in that (currently entirely hypothetical

Right now, you can avoid that fate by unticking one checkbox. I'll start caring when that checkbox disappears. But even in that (currently entirely hypothetical) scenario, I genuinely don't understand why people are so scared of AdBlock Plus abusing its position. This isn't Facebook, there is almost no lock-in. The principle behind adblockers allows many different applications to use the same filter subscriptions. Several alternatives already exist, and they will only multiply when AdBlock Plus starts alienating its users (which can, currently seems to, but needn't overlap with its customers). So what is there to worry about?