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It's not just marketing emails. I have worked with people that track opens of their emails so they could decide how and when to follow-up with their contractors
by ChrisLTD 12y ago
It's not just marketing emails. I have worked with people that track opens of their emails so they could decide how and when to follow-up with their contractors, clients, and prospective clients.
- maroonblazer 12y agoThe context for those is still marketing. I too don't understand what's to be gained from a tool like this. If the party collecting the data abuses it to spam you then you simply unsubscribe/block the emails altogether. And of course they know you know you can do this, which gives them incentive to not do that.
- bduerst 12y agoThat's because there is really isn't much to be obtained from this tool other than a sense of gaining control over your email.
- robgibbons 12y agoI know first-hand of some recruiters who use email opens as yet another metric to gauge potential candidates. If you open emails but don't respond right away, some recruiters will immediately cross you off their list.