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I noticed the bench.co link in the article, without even realizing the article was hosted on bench.co. Very clever content rich way to do marketing. "For examp
by mastermojo 11y ago
I noticed the bench.co link in the article, without even realizing the article was hosted on bench.co. Very clever content rich way to do marketing.
"For example, Bench handles all of Patrick’s bookkeeping. He’s grateful for the freedom to “never think about it again.”"
- tchock23 11y agoHe has mentioned Bench a few times as a business model/company he admires in various podcasts he's been on. I wasn't surprised in the slightest when I saw that he was featured on their blog. Either they got word of it, or he reached out to them to be featured (I'm guessing the former).