So instead of drinking one or two drinks someone might drink two or three? Be still my heart! /sarcasm If you want to talk about "perverse" incentives you've n

So instead of drinking one or two drinks someone might drink two or three? Be still my heart! /sarcasm If you want to talk about "perverse" incentives you've no sense of the big picture. Are you really going to criticize Uber when there is a multibillion dollar alcohol and nightlife industry advertising, giving away free samples, and over serving people? Get some perspective, you're way overthinking this. You have zero evidence that this will increase drinking and it's pretty reasonable to hypothesize that it will decrease drunk driving. Ethical responsibility for drinking falls solely on the drinker anyway.