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In the early 80s when home systems like the C64 and TRS-80 were hitting the market they were marketed, essentially, as toys for boys. I've seen a lot of advert
by 300bps 12y ago
In the early 80s when home systems like the C64 and TRS-80 were hitting the market they were marketed, essentially, as toys for boys.
I've seen a lot of advertisements for the Commodore 64 and don't recall any gender bias. Here is an example of the ads I remember:
https://www.youtube.com/watch?v=vLwTLpGzBB4 https://www.youtube.com/watch?v=vLwTLpGzBB4
After begging my parents for months, I was given a Commodore 64 for Christmas in 1982 when I was 10 years old. My two sisters never had any interest in it despite my constant attempts to get them to use it with me.
- _abattoir 12y agoOkay, but you're one person offering an anecdote. We are going to need better than that for a discussion about a cultural movement.
- Karunamon 12y agoThat also applies to the GP's assertion that the computers were gender biased in their marketing. Somehow I doubt anyone here is going to do a quantitative analysis of 80's advertising...