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This is more than just a nice gesture, it's also a very shrewd long-term business strategy. The majority of the value in the Etsy platform comes from their ven
by davej 12y ago
This is more than just a nice gesture, it's also a very shrewd long-term business strategy.
The majority of the value in the Etsy platform comes from their vendors and community. If they didn't have vendors then the site wouldn't be so successful. Etsy are ensuring that their vendors are invested in the site with them and less likely to jump ship to a competing platform.
- nailer 12y agoAren't most Etsy vendors large factories?
- TorKlingberg 12y agoEtsy sellers are also less likely to try and push out the founders than Wall Street. They probably will not go to the shareholders meetings at all, and if they do they will not be pushing for short term profits that would hurt Etsy in the long run.
- pyvpx 12y agoit's 5% and probably not any voting-class shares. that's a nice thought, though. disclaimer: I did not RTFA
- PMan74 12y ago> This is more than just a nice gesture Of one thing I'd be sure: being nice does not come into this in anyway, it's all about business strategy
- jasonlotito 12y ago> This is more than just a nice gesture No gesture was made though. My wife is an Etsy vendor and never received any notice about this.