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What does your book writing process look like now? What did you learn writing The Lean Startup and how much of the teachings of the lean concept itself are appl
by dalys 11y ago
What does your book writing process look like now? What did you learn writing The Lean Startup and how much of the teachings of the lean concept itself are applicable to book writing?
Cheers! /Martin
- eries 11y agoI think they are very applicable. During the writing process for TLS I spent an absolute metric ton of time testing, iterating, workshopping and trying to make sure that: 1) the value proposition for the book was right and 2) that the book actually lived up to that value proposition I am convinced the book would not have been a blockbuster without that work. Now the tools are so much better. Kickstarter allows me to do this testing and iteration in a much bigger and more public way - and that's just the start. Now that I have a 7000+ community of people who are going on the journey with me, I have a built-in place to test concepts and make sure that what I'm recommending is actually effective.