Done correctly, it can actually be a sort of partnership between the parents and the brand. The favorite cartoon can help the parents get their kids to eat stuf

Done correctly, it can actually be a sort of partnership between the parents and the brand. The favorite cartoon can help the parents get their kids to eat stuff that might otherwise be difficult. Flintstones vitamins are a good example. Its too bad that we see more Kung-fu Panda McDonald's toys than Spongebob lettuce.