Thanks for the article. People are overreacting to this. The drop in CPC is coming from getting MORE business in developing regions (which means lower cpcs & l

Thanks for the article. People are overreacting to this. The drop in CPC is coming from getting MORE business in developing regions (which means lower cpcs & lower avg across the board). Certainly doesn't mean Google is making less money. > We know most of Google’s growth is coming from outside North America, which means they are adding search volume but at a much cheaper auction than their established business. North America business is very strong and has seen CPC inflation for the desktop search — due to plateauing inventory and higher prices on things like PLAs.”