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But... customer support isn't a cost center at Apple. They sell the AppleCare extended warranty, and if you don't purchase that when you buy the product, you ha
by kyllo 12y ago
But... customer support isn't a cost center at Apple. They sell the AppleCare extended warranty, and if you don't purchase that when you buy the product, you have to pay them by the minute for customer support via telephone.
- exelius 12y agoAnd most customers just go into an Apple Store if they have a problem, which is a profit center.
- gabeio 12y agoYes you can go there and pay to get things fixed but it's not 100% of the time. I just went to apple recently to get my MBP fixed and I saw the bill but apparently was covered by a recall. So, it was free.