Predictable customers with real, financially motivated needs? The downsides are that you'll probably need to invest more into your first product to do proper le

Predictable customers with real, financially motivated needs? The downsides are that you'll probably need to invest more into your first product to do proper learning and face longer sales cycles. B2B has got to be way easier to predict and value as a company. You can also get a big leg up if a founder comes from the industry and is therefore pre-baked with a lot of customer knowledge and a good rolodex.