I do agree that in this case perhaps Apple can't offer enough, but I'm not sure about it. Many people didn't see the point of the iPhone when it came out. And

I do agree that in this case perhaps Apple can't offer enough, but I'm not sure about it. Many people didn't see the point of the iPhone when it came out. And I'd argue that especially the tech 'community' did not have a clue which exact features of the phone made it such a huge success: touch-based input with a UI built around the concept and, eventually, apps. It's quite possible that the emphasis on new varieties of 'buzzing' for notifications, perhaps coupled with the fact that they're on your wrist, turns out to be a key feature that others overlooked. Or perhaps the 'new' forms of communication - drawing, heartbeats, customized smileys - will appeal to people more than we think it does. Or maybe just the UI as a whole will be enough to set this watch apart from the ones that exist. I'm not as sure about the watch as I was about the iPhone when it was unveiled (and later the apps), but so far Apple has had an impressive amount of successes where the main reasons for this success was only apparent to many of us in hindsight.