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I'm going to ask: Why do we care what teens use? - They don't make significant purchase decisions - Ad-views are mostly wasted on them - The interactions an
by tsunamifury 12y ago
I'm going to ask:
Why do we care what teens use?
- They don't make significant purchase decisions
- Ad-views are mostly wasted on them
- The interactions and contexts they like at their age, they likely grow out of before you can monetize the longterm relationships
Why are we chasing after the teenage fools gold. Owning a communications channel that is used by adults making significant purchasing decisions on a regular basis while doing work via you channel seems to be infinitely more valuable.
- bhayden 12y agoI have a website for a video game that probably appeals to a lot of age groups, but the content is overwhelmingly generated by teenagers. I think it's safe to safe that a TON of the content on reddit, especially default subs, meme subs, and stuff like /r/atheism, is largely also made by teenagers. Even though they aren't useful viewers for ads or spending any money, it's important to understand the people that generate a large chunk of your site's content.
- tsunamifury 12y agoSo teens are a vangaurd that is needed to attract 20's and 30's who will actually spend money? I don't think that adds up. 20's and 30's will use things like Tinder, Craiglist, eBay, etc that meet their needs and... generate useful outputs for both parties.
- dragonwriter 12y agoTeens may not have much in the way of independent resources, but they've always been an important market.