4 ms·
While for many products you would be right, for Beats you are wrong. They really did spend quite a while getting the design right. The design was also very cont
by yasth 12y ago
While for many products you would be right, for Beats you are wrong. They really did spend quite a while getting the design right. The design was also very controversial, while low end headphones had bass forward designs, they had build costs far lower than $14, and had lots of sound quality issues. (Beats is colored, but relatively cleanly so)
Anyways the design actually was fairly novel, you can read more here:
http://www.bloomberg.com/news/articles/2014-05-19/designer-of-beats-headphones-prototype-discovers-there-s-no-free-lunch http://www.bloomberg.com/news/articles/2014-05-19/designer-o...
- userbinator 12y agoThey chose their words very carefully in that article. Saying that they're "working on" a design doesn't mean they're the only ones doing it locally. It's very common to choose a design from and then work with the manufacturer to customise it - which does count as "designing". The OEM doesn't get credited, since it's all part of the contract and their reason for existing. After all, why would Beats "break the illusion" they created?
- yasth 12y agoI'm sure they worked with an OEM (they pretty much had to, to work within their manufacturing processes), but your implication that they grabbed a part off the shelf is just not accurate. Keep in mind that doing an original design is not a terribly high bar, but yes beats were a custom designed part. They worked with an OEM the same way Apple worked with an OEM. That doesn't mean it is good, just custom.