Fair point. What I wanted to get across is that when Apple releases a new product, I see the picture, and I just want it. When Microsoft releases a product, it

Fair point. What I wanted to get across is that when Apple releases a new product, I see the picture, and I just want it. When Microsoft releases a product, it seems like their marketing department just wants to hammer a list of features into my head which just results in me not wanting anything. Any marketer want to give their two cents?