Yep. Apple built up a reputation (over a decade) for creating high-quality products. You don't need to know the internals. The Microsoft ecosystem didn't do th

Yep. Apple built up a reputation (over a decade) for creating high-quality products. You don't need to know the internals. The Microsoft ecosystem didn't do this, to put it mildly. Which spyware/adware/bloatware is coming along with your PC purchase? Which plasticky parts? Which underpowered CPU? Which horrible battery life? People see a Christopher Nolan movie just because he's involved. Interstellar didn't need a typical Michael-Bay style trailer to entice people to go. It's all about the expectations people have going in. When you don't trust the chef, you want to see all the ingredients.