I'm fine with ads. But I see much more promise for ads before getting in car, then after. While waiting for Uber/Lyft I check my phone non-stop. The second I'm

I'm fine with ads. But I see much more promise for ads before getting in car, then after. While waiting for Uber/Lyft I check my phone non-stop. The second I'm in the car the last app I'm opening is Uber/Lyft.