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I really think they have found a really good, niche market, but they don't recognize it. They seem, BBRY, to have it backwards. They seem to be chasing enterpri
by shyn3 12y ago
I really think they have found a really good, niche market, but they don't recognize it. They seem, BBRY, to have it backwards.
They seem to be chasing enterprise, but enterprise, doesn't understand the value proposition of the product. BBRY is not a handset only anymore, it's a software service which allows you to manage your mobile devices with a single unified view on all operating systems. Explain that to enterprise is near impossible.
What BBRY needs to do is focus on the consultants/contractors, get them to run their own/hosted BES service, with work/personal separation. Let me have as many numbers, with different work spaces and personal spaces.